The taste of
Know-How
Client: Hamburguesa Nostra
Strategy
Social Media
Content, Activations & Production
Hamburguesa Nostra tastes different. It tastes like craft. It tastes like innovation. It tastes like passion for what we do.
THE CHALLENGE
Product quality vs.
communication quality
How do we reconnect the brand with the present and regain relevance among Gen Z and millennials? How do we position ourselves as a playful, easy-going alternative in an oversaturated category?
Tastes Like We Know is a promise: everything we do is rooted in expertise, innovation, and respect for tradition. We translated that into a quality-driven social media strategy, spanning from branding to community management. A strategy with less posturing—and a little more knowing.
THE IDEA
The taste of Know-How
With this social-first positioning, we reinforce our identity and stand out in a market that keeps growing. Inspired by our know-how, we stay true to who we are in a world where everyone talks, talks, and talks.
