The pleasure
was all ours
Client: Prime Video
Strategy
Integrated Campaigns & Marketing
Content, Activations & Production
Nines turns the family business into an adult video store… and the adult video store makes its way to the Cochinas premiere. Warning: this experience is strictly 18+.
THE CHALLENGE
Making all our
fantasies come true
Cochinas is unlike anything you’ve seen before. Provocative, hilarious and unexpectedly moving, the series demanded a premiere experience capable of matching the libido of our guests.
Hosted by Nerea Pérez de las Heras, the night was designed to raise the temperature on Instagram, and help everyone strip themselves… of their prejudices.
THE PREMIERE
What happens behind the curtain,
stays behind the curtain
The cinema entrance was transformed into Dorothy, the iconic adult video store from the series. Behind the backroom curtain, guests found everything needed to turn up the heat: a totocall, a 2-metre penis, a very hot deli man and even a budget version of Chayanne dressed like a Spanish heartthrob. A premiere complete with a dirty raffle that reached its climax with a live performance by Amistades Peligrosas.
